Staff members and those affiliated with ALFA Insurance in Selma cut the ribbon on their new location at 403 Broad Street, less than one block away from their previous location. --Ashley Johnson
Staff members and those affiliated with ALFA Insurance in Selma cut the ribbon on their new location at 403 Broad Street, less than one block away from their previous location. -- Ashley Johnson

ALFA opens at new location

Published 10:56pm Wednesday, April 17, 2013

Alfa Insurance cut the ribbon on a new facility Tuesday with staff members and company representatives and said goodbye to two previous facilities — one on Broad Street, the other on Highland Avenue.

The insurance company will now occupy what was previously the Tate, Heinz, Ellis Sexton Insurance Agency building at 403 Broad Street, less than one block away from their previous location — the bright white building across from City Hall at the corner of Broad Street and Dallas Avenue.

District Manager for ALFA Insurance, Steve Allen said he thinks the consolidation of the two locations will be good for their customers.

“We are making it easier on our customers and I just think we will be able to better serve the community from this location,” Allen said. “We were very fortunate to find a good location and a good building that will keep us in the downtown, historic section of Selma.

Agent for the ALFA Selma service center, Travis Barnes, said he believes the new location is a good move for the local chapter of ALFA, which has been serving Selma since 1946 when it was the Alabama Farmer’s Bureau, and Dallas County was an area desperate for rural farm insurance since it was a booming agricultural region.

In 1987 they changed the name to the ALFA Insurance.

“In this new location we have updated facilities, which will make it more convenient for the customers and there will be a better parking situation,” Barnes said. “The fact that we consolidated, we will have the same number of customer service representatives, but now they will all be in one location and I think that is good for the public and good for us.”

Barnes said the new location will keep ALFA close to the old location and is, “across the street from one bank and next door to another,” with Trustmark and Wells Fargo nearby.

 

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