Trendy business set for debut in Selma

Published 7:15pm Saturday, December 1, 2012

Selma will have an influx of sweetness Monday as EvMarie’s Cupcakery opens its doors for their grand opening. The shop, located at 538 Washington St., will serve more than 60 varieties of cupcakes.

“Everyone who comes in will have the ultimate cupcake experience,” said Wanda Williams, who bakes all the cupcakes for the bakery. “You won’t leave the same.”

Along with endless cupcakes, the chic shop will offer wi-fi and satellite TV so customers can leisurely enjoy their tasty treat, Williams said.

Evelyn Cox, Williams’ mother and owner of the bakery, said she has wanted to bring a cupcake shop to Selma for quite some time.

“It’s a going trend in other larger metropolitan cities,” Cox said of the cupcake business. “I’m excited to finally bring one to Selma.”

A few flavors on the bakery’s menu include Romeo’s red velvet, Burnie’s chocolate mud, Jalen’s peanut butter, Zoey’s lemony cream dream, salted caramel, David’s chocolate chip cookie dough and classic vanilla.

Most of the cupcake names, Cox said, come from the family and have special meanings.

“Zoey, that’s my granddaughter’s name,” she said. “We just wanted to be creative with it and bring flavors that you couldn’t find in a local grocery store or Walmart.”

The signature flavor will be chocolate gnash. Williams said this cupcake, like all the others, will be made with the finest ingredients.

“I do everything from scratch, nothing comes from a box,” Williams said. “I also make my own caramel.”

All cupcakes are priced at $2.25 and the shop will be open Tuesday through Saturday from 10:30 a.m. till 6 p.m.

Fridays, Williams said they will offer a special discount for students.

“Kids can come in and get a discount on cupcakes then,” Williams said. “Most of the flavors will be kid-geared. We’ll even have a special ‘school yard cupcake.’”

Both Cox and Willliams encouraged everyone to stop by the shop tomorrow and try a cupcake.

“You won’t regret it,” Williams said.

The ribbon cutting, hosted by the Selma – Dallas County Chamber of Commerce will take place at 5:05 p.m.

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