Doris Truax

UA honors Doris Truax

Published 10:27pm Saturday, February 12, 2011

Selma has had its fair share of entrepreneurs being recognized for success this year, and not Doris Truax can be added to the list.

Truax, the owner of Truax and Co., was named the University of Alabama’s Female Entrepreneur of the Year on Feb. 2.

“It ranks right up there with getting married and giving birth,” said Truax. “Seriously. I am very honored and very flattered by the announcement.”

Truax said she was honored enough to be nominated for the award, but winning it came as even more of a surprise.

“When I won, I was just really surprised,” said Truax. “I got the announcement and was just like ‘Whoa.’”

The award was given to Truax for her innovative ways of marketing her products and her support of other entrepreneurs in the area, according to the university.

Truax has been involved in the Selma business community all of her life.

At the age of 3, she was introduced when her parents took her daily to their jewelry and gift shop.

She took her first buying trip at 5 and worked in the store until she left for college.

Doris is very active in the community and is involved in many different areas including a book study and conducting seminars on how to properly use manufacturing coupons.

Truax said the influx of award winners from the area comes in part to the work done by Selma-Dallas County Chamber Director Sheryl Smedley.

“You can’t win if you aren’t nominated,” said Truax.

“She has done an excellent of getting all of these nominations out there. So you have to take your hat off to her.”

  • Hugh Jorgan

    Butler Truax has kept me married and out of trouble for many years. Amazing what a little diamond can do for a relationship!!!

  • LLN101

    Congrats Mrs. Doris!!! Those of us that know you aren’t surprised one bit!!!

  • leo71

    Haven’t been to Butler Truax in a while,but they’re one of the few assets left in Selma.An award well deserved.

  • maxroach

    You are always getting better, Doris, and Selma is so glad to be able to enjoy the process. Congratulations!

  • betsyjp

    Your parish family of St. Paul’s Selma is SO proud of you, Doris!! So well-deserved! You are an inspiration. ~Betsy+

  • ionsparrow

    Congratulations, Doris!! What a great honor!

  • acreeves

    Yeah Doris!!!!

  • 20104now

    An honor well-deserved. Congratulations!


    Great news!!Entrepreneurs are the life blood of small towns, and Doris is a fine example. popdukes12

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